Unfortunately, mulesing has hit the headlines again, and animal welfare concerns are threatening sales of Australian Merino wool.
We all know that mulesing is essential to protect our sheep from flystrike. Our customers, however, are concerned with the pain and stress of the procedure.
We now have the means to address their concerns.
A pain relief spray is now readily available that is simple and easy to use. It is scientifically proven to reduce the pain and stress of the procedure.
Growers who use the spray rave about it, with comments like: “Less stress means better weaning, and better business”, Wal Merriman, Principal, Merryville Stud; and: “Pain relief is a huge step forward, it means a fuller and faster recovery for the animal”, Will Roberts, Head, Australian Stud Breeders Association.
Make a Better Choice today.
Becoming a Better Choices producer is simple:
1. Mules your lambs with pain relief. Ensure that pain relief is applied to all mulesed lambs on your property, either by yourself or your mulesing contractor.
2. Register as a Better Choices woolgrower. Once you have used the product call 1800 678 368 or complete a copy of Better Choices woolgrower decalration form which can be downloaded here>> . You will then receive a Better Choices producer kit that provides instructions and signage to enable you to promote your wool under the Better Choices brand.
To become one of hundreds of woolgrowers who are choosing pain relief for their mulesed lambs click here.
Use pain relief and market your wool under the internationally recognised banner of Better Choices.
See below a snapshot of the Better Choices wool program and how it is delivering to woolgrowers the opportunity to demonstrate best welfare practice to wool brokers, wool buyers, garment manufacturers and consumers. Click on the image to enlarge.

Click here to see how Better Choices is taking the pain out of mulesing.